Wealth Creation From Commercialisation of R&D Products Real Life Experiences of Malaysia Researchers

USD $ 17.99

Wealth Creation from Commercialization of R&D Product:  Real Life Experiences from Malaysian Researchers is a collection of personal experiences pursuing research product commercialisation. It is all about incredible achievements. It profiles four Malaysian researchers who have attained success venturing into an unfamiliar territory that is, commercialisation of research product. They  are Professor Dr. Ahmad Fauzi bin Ahmad, Professor Dr. Ku Halim bin Ku Hamid, Professor Dr. Mohd Khazani Abdullah and Professor Ir. Dr. Mohd Jailani bin Mohd Nor.

Many have highlighted the difficulties in commercialising research products, but they strived to formulate winning strategies to overcome all the mistakes, trials and tribulations in research product commercialisation. Hence, they are the champions who pave new ways to create wealth from commercialising research products in Malaysia.

This book also offers a framework of effective strategies for research commercialisation drawn from real experience of the four researchers. It provides an invaluable guidance for thinking through and planning to commercialise a research product. It is a good reading for not only researchers who are interested to venture in research product commercialisation, but also to policy makers and management of the universities, government bodies and private organisations that need to strategically plan their research product commercialisation programmes.

Additional information

Type

Hardcopy

Authors

Mohd Jailani Mohd Nor, Noraini Ismail & Safiah Sidek

ISBN

978-967-0257-50-1

Delivery

1-2 weeks for Malaysia
5-8 weeks for Worldwide

UTem Press was established in October 2002 under the responsibility of the Chancellery Office publishes materials and print graphics for promotional purposes of the university. On 1 November 2004, it was promoted as a Centre of Responsibility (CoR) and serves as One Stop-Centre to publish educational materials, product graphics and multimedia products of the university. In 2010 a new restructuring occurred along with the development in the field of publication where we were divided into two parts, the Division of Administration and the Division of Editorial and Marketing. While the editorial division has been divided into 5 units. In 2015, University Press has expanded its services with the 7 main service components for university needs.